6 Signs You’re Wasting Crawl Budget (and How to Fix It)

Googlebot is like a traveler with a limited number of stamps in its passport. Each time it visits your website, it can only crawl and index a certain number of pages before the passport fills up. That limited number is your crawl budget. For small websites, this rarely becomes a big issue. But for enterprise …

Benefits of Enterprise SEO & AEO in 2025

(A practical, human guide for stakeholders who want results) Enterprise SEO remains a top growth channel in 2025, and AEO (Answer Engine Optimization) now determines whether your brand is cited in AI-generated answers. The enterprise search market keeps expanding (≈$6.97B in 2025; projected ≈$14.56B by 2032), and Organic Search continues to be the largest trackable …

17 Ways to Find New Topic Ideas for Your Blog (In 2025)

Your search for how to find blog post topic ideas in 2025 ends here! Finding interesting blog topics is a very important step to making a successful blog. (Note: Awesome content makes link building strategies easier.) Sometimes, even pro bloggers or writers stuck to finding new post ideas or blog ideas for 2025… I can understand the …

How User-generated Content (UGC) Compliments SEO Efforts?

93% of customers find user-generated content very helpful when making a purchasing decision, reports TINT. This insight makes it clear that ‘People trust People.’ Authenticity drives the purchasing decisions for consumers rather than conventional marketing. That said, smart marketers are realizing how consumer preferences are changing and increasingly adopting UGC content in their branding. Surprisingly, …

SEO for Financial Services: Best Practices & Challenges in 2025

SEO for financial services is no longer optional—it’s essential. In the US, the three most popular financial news websites, The Wall Street Journal, Investopedia, and Bloomberg, drive a staggering 48.5 million organic monthly traffic (as of January 2025). Investopedia alone ranks for over 4 million non-branded keywords related to banking, investment, personal finance, politics, etc. …

Ecommerce Category Page SEO: 9 High-Impact SEO Tactics

We get it,  it’s overwhelming to run an ecommerce store. Nailing the UX, creating content, optimising SEO; there’s so much to do at the same time. In this hassle store owners often forget to optimize one of the key pages of their ecommerce website. The category page.  Skipping SEO for category pages can quietly sabotage …

Search Everywhere Optimization: The New SEO for an Omnichannel Presence

There was a time when customers searched for products at a brick-and-mortar store, and when they found something to their liking, they bought it. And that was the end of the story. Since Google’s inception, search engines enjoyed two-decades of monopoly over most of the product/service discovery. However, now the buyer’s journey has taken a …

11 Applications of AI in Ecommerce SEO

99% of the biggest online shops find new customers every day via organic search, says Reboot Digital. No wonder brands spend big bucks on SEO strategies for ecommerce. With the rising number of ecommerce stores, the competition is fiercer than ever. That’s why marketers are always in search of an edge—something that can make their …

How to Recover from an Organic Traffic Drop: What to Check and Actions to Take

Imagine waking up one morning, checking your website analytics tools, and seeing a sudden drop in website traffic. Panic kicks in. What went wrong? Was it a Google algorithm update impact, a technical SEO issue, or something else entirely? While fluctuations in organic search performance are normal, a significant website traffic loss means something needs …

7 AI SEO Tools to Automate Blog Production Workflow

​Blogging remains highly relevant in 2025, even as we experience a paradigm shift in how we collect and process information, thanks to the emergence of generative AI and large language models (LLMs). Despite these shifts, search engines still remain the primary platforms for creating and publishing new information, serving as essential resources for both individuals …

SEE Our Work SEE Our Work Get Your FREE Consultation Get Your FREE Consultation
Whatsapp Icon