After helping numerous ecommerce brands scale their visibility and sales, I can confidently say one thing: a great website without a strong backlink strategy is like a store in the middle of nowhere—it’s almost impossible for the right customers to find you. In 2025, customers search for products in a crowded marketplace where countless online …
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Imagine you are running a race, but you cannot see where you are going or who else is running with you. You are running blindfolded. In the fiercely competitive SEO world, this is kind of what it feels like if you don’t know what your competitors are doing to outrank you. Backlinks remain one of …
In July 2024, OpenAI introduced SearchGPT, an AI-powered search engine that showed the internet a different way of online information search. For digital marketers and website owners like us, this marked a big shift in the search landscape. Generative AI tools like ChatGPT and SearchGPT aren’t just augmenting traditional search behavior; they’re reshaping it entirely. …
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With Connectively (formerly HARO – Help a Reporter Out) closing its doors on December 9, 2024, PR professionals and marketing managers are now looking for fresh ways to maintain their media outreach efforts We took this opportunity and thought of helping publishers and marketers like you with a list of 9 Best HARO alternatives platforms. …
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Link velocity has been a hot topic in the SEO world for a while now. Although its impact on rankings remains controversial. People are debating and speculating about its impact, with some arguing that sudden spikes in link velocity can be considered unnatural and lead to penalties from search engines. However, Google’s take on link …
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Link building is not just about snagging links from authoritative sites. Now more than ever, every aspect of link-building demands creativity, innovation, and the ability to build lasting relationships with key players within your niche. Desperate pleas won’t cut it anymore. You have to be strategic about planning your link-building efforts. As a business owner, …
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Let’s take a simple approach to start the article. Picture yourself owning a local bakery. How much would it mean for your business to appear at the very top of Google’s search results when someone searches for “best bakery in your city“? Wouldn’t that be worth prioritizing above all else? That’s what local backlinks can …
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Backlinks are one of the major ranking factors in SEO because they serve as a “nod of approval” that your website has authority. When a high-authority domain links to yours, it demonstrates your site’s credibility, leading to more traffic generation. For a website backlinks can be gained by two options. 1. Earning backlinks by publishing …
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Let’s face it: in SEO, backlinks are one of the most important factors in determining your website’s ranking in SERPs and building authority. Even as we are moving closer to 2025, backlinks still remain one of the most critical SEO ranking factors, with 58.1% of SEOs acknowledging it’s significant impact and 89% of marketers prioritizing …
Continue reading “The Risks of Toxic Backlinks and How to Protect Your Website’s Authority”
In this article, you will learn the SEO myths that you need to ignore in 2025 and beyond. Without wasting your time… …Let’s get started What is SEO According to You? If you consider SEO as a mere ranking factor, then you are wrong. SEO helps search engines understand what your page is about, and …
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