Category Archives: SEO
How Startups can Reduce CAC by Shifting to Organic Channels
How to Balance Content, Technical and Link Building as a Startup
SEO for Startups in 2026: Build Visibility, Authority, and Growth from Day One
6 Signs You’re Wasting Crawl Budget (and How to Fix It)
Googlebot is like a traveler with a limited number of stamps in its passport. Each time it visits your website, it can only crawl and index a certain number of pages before the passport fills up. That limited number is your crawl budget. For small websites, this rarely becomes a big issue. But for enterprise …
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Benefits of Enterprise SEO & AEO in 2026
(A practical, human guide for stakeholders who want results) Enterprise SEO remains a top growth channel in 2025, and AEO (Answer Engine Optimization) now determines whether your brand is cited in AI-generated answers. The enterprise search market keeps expanding (≈$6.97B in 2025; projected ≈$14.56B by 2032), and Organic Search continues to be the largest trackable …
17 Ways to Find New Topic Ideas for Your Blog (In 2026)
Your search for how to find blog post topic ideas in 2025 ends here! Finding interesting blog topics is a very important step to making a successful blog. (Note: Awesome content makes link building strategies easier.) Sometimes, even pro bloggers or writers stuck to finding new post ideas or blog ideas for 2025… I can understand the …
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How User-generated Content (UGC) Compliments SEO Efforts?
93% of customers find user-generated content very helpful when making a purchasing decision, reports TINT. This insight makes it clear that ‘People trust People.’ Authenticity drives the purchasing decisions for consumers rather than conventional marketing. That said, smart marketers are realizing how consumer preferences are changing and increasingly adopting UGC content in their branding. Surprisingly, …
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Ecommerce Category Page SEO: 9 High-Impact SEO Tactics
We get it, it’s overwhelming to run an ecommerce store. Nailing the UX, creating content, optimising SEO; there’s so much to do at the same time. In this hassle store owners often forget to optimize one of the key pages of their ecommerce website. The category page. Skipping SEO for category pages can quietly sabotage …
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Search Everywhere Optimization: The New SEO for an Omnichannel Presence
There was a time when customers searched for products at a brick-and-mortar store, and when they found something to their liking, they bought it. And that was the end of the story. Since Google’s inception, search engines enjoyed two-decades of monopoly over most of the product/service discovery. However, now the buyer’s journey has taken a …
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