We get it, it’s overwhelming to run an ecommerce store. Nailing the UX, creating content, optimising SEO; there’s so much to do at the same time. In this hassle store owners often forget to optimize one of the key pages of their ecommerce website. The category page. Skipping SEO for category pages can quietly sabotage …
Continue reading “Ecommerce Category Page SEO: 9 High-Impact SEO Tactics”
There was a time when customers searched for products at a brick-and-mortar store, and when they found something to their liking, they bought it. And that was the end of the story. Since Google’s inception, search engines enjoyed two-decades of monopoly over most of the product/service discovery. However, now the buyer’s journey has taken a …
Continue reading “Search Everywhere Optimization: The New SEO for an Omnichannel Presence”
